In a special bonus episode of Promo Perspectives, Luis “Gabe” Gotay catches up with our very own Lane Hokanson, Global Marketing Manager, for a down-to-earth chat about how Goldstar® is making sustainability more than just a buzzword.
Together, they explore how we’re rethinking branded merchandise with purpose and intention, designing products that feel good to use and do good for the planet.
What You’ll Hear in This Episode:
- Our “Made Better” Approach – Lane dives into how we’re designing high-value products that are both beautiful and better for the planet. From responsibly sourced materials to real efforts to reduce our carbon footprint, it’s about making smart choices from the start.
- Sustainability Certifications That Matter – We’re proud of our FSC (Forest Stewardship Council) and GRS (Global Recycled Standard) certifications. Lane explains what they mean and why they’re an important part of our commitment to ethical and sustainable sourcing.
How to Make an Impact
Lane also shares easy, actionable ways brands can start making more mindful product choices. Because even small changes can lead to a big impact, especially when it comes to building a greener future.
Watch the full episode and get inspired to make a difference:
Click here to watch!