{"id":9267,"date":"2023-12-27T02:19:27","date_gmt":"2023-12-27T10:19:27","guid":{"rendered":"https:\/\/ideas.simplygoldstar.com\/?p=9267"},"modified":"2025-11-09T12:44:47","modified_gmt":"2025-11-09T20:44:47","slug":"a-distributors-guide-to-maximizing-the-trade-show-experience","status":"publish","type":"post","link":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/guide-du-distributeur-pour-maximiser-lexperience-du-salon-professionnel\/","title":{"rendered":"Guide du distributeur pour maximiser l'exp\u00e9rience du salon professionnel"},"content":{"rendered":"<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n\n<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n\n<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Les salons 2024 PSI, Merchandise World et CTCO offrent aux distributeurs bien plus qu&#8217;un simple \u00e9v\u00e9nement ; ils leur donnent l&#8217;occasion de s&#8217;immerger dans les options de marquage, d&#8217;entrer en contact avec les leaders de l&#8217;industrie et d&#8217;\u00e9lever leurs affaires \u00e0 de nouveaux sommets. Nous souhaitons partager ces conseils avec vous afin de maximiser votre exp\u00e9rience. Sant\u00e9 \u00e0 la saison des salons !&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" data-attachment-id=\"9439\" data-permalink=\"https:\/\/ideas.simplygoldstar.com\/fr_fr\/guide-du-distributeur-pour-maximiser-lexperience-du-salon-professionnel\/24-013_psi-2024-invitation_soc_fr\/\" data-orig-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?fit=1000%2C1000&amp;ssl=1\" data-orig-size=\"1000,1000\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"24-013_PSI-2024-Invitation_SOC_FR\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?fit=1000%2C1000&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?w=1200&#038;ssl=1\" data-id=\"9439\" data-lazy-src=\"https:\/\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png\" alt=\"\" class=\"zeen-lazy-load-base zeen-lazy-load wp-image-9439\"\/><noscript><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"1000\" data-attachment-id=\"9439\" data-permalink=\"https:\/\/ideas.simplygoldstar.com\/fr_fr\/guide-du-distributeur-pour-maximiser-lexperience-du-salon-professionnel\/24-013_psi-2024-invitation_soc_fr\/\" data-orig-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?fit=1000%2C1000&amp;ssl=1\" data-orig-size=\"1000,1000\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"24-013_PSI-2024-Invitation_SOC_FR\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?fit=1000%2C1000&amp;ssl=1\" data-id=\"9439\" src=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=1000%2C1000&#038;ssl=1\" alt=\"\" class=\"wp-image-9439\" srcset=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=770%2C770&amp;ssl=1 770w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=12%2C12&amp;ssl=1 12w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=800%2C800&amp;ssl=1 800w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=600%2C600&amp;ssl=1 600w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=293%2C293&amp;ssl=1 293w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=390%2C390&amp;ssl=1 390w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=585%2C585&amp;ssl=1 585w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-013_PSI-2024-Invitation_SOC_FR.png?resize=900%2C900&amp;ssl=1 900w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" data-attachment-id=\"9436\" data-permalink=\"https:\/\/ideas.simplygoldstar.com\/fr_fr\/guide-du-distributeur-pour-maximiser-lexperience-du-salon-professionnel\/24-021_merchandise-world-january-2024-invitation_soc_eu-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?fit=1000%2C1000&amp;ssl=1\" data-orig-size=\"1000,1000\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"24-021_Merchandise-World-January-2024-Invitation_SOC_EU\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?fit=1000%2C1000&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?w=1200&#038;ssl=1\" data-id=\"9436\" data-lazy-src=\"https:\/\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png\" alt=\"\" class=\"zeen-lazy-load-base zeen-lazy-load wp-image-9436\"\/><noscript><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1000\" height=\"1000\" data-attachment-id=\"9436\" data-permalink=\"https:\/\/ideas.simplygoldstar.com\/fr_fr\/guide-du-distributeur-pour-maximiser-lexperience-du-salon-professionnel\/24-021_merchandise-world-january-2024-invitation_soc_eu-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?fit=1000%2C1000&amp;ssl=1\" data-orig-size=\"1000,1000\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"24-021_Merchandise-World-January-2024-Invitation_SOC_EU\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?fit=1000%2C1000&amp;ssl=1\" data-id=\"9436\" src=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=1000%2C1000&#038;ssl=1\" alt=\"\" class=\"wp-image-9436\" srcset=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?w=1000&amp;ssl=1 1000w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=770%2C770&amp;ssl=1 770w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=12%2C12&amp;ssl=1 12w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=800%2C800&amp;ssl=1 800w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=600%2C600&amp;ssl=1 600w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=293%2C293&amp;ssl=1 293w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=390%2C390&amp;ssl=1 390w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=585%2C585&amp;ssl=1 585w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/24-021_Merchandise-World-January-2024-Invitation_SOC_EU.png?resize=900%2C900&amp;ssl=1 900w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" height=\"1024\" width=\"1024\" decoding=\"async\" data-attachment-id=\"9807\" data-permalink=\"https:\/\/ideas.simplygoldstar.com\/fr_fr\/guide-du-distributeur-pour-maximiser-lexperience-du-salon-professionnel\/ctco_tradeshow\/\" data-orig-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?fit=1800%2C1800&amp;ssl=1\" data-orig-size=\"1800,1800\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"CTCO_Tradeshow\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?fit=1024%2C1024&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=1024%2C1024&#038;ssl=1\" data-id=\"9807\" data-lazy-src=\"https:\/\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow-1024x1024.jpg\" alt=\"\" class=\"zeen-lazy-load-base zeen-lazy-load wp-image-9807\"\/><noscript><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"1024\" data-attachment-id=\"9807\" data-permalink=\"https:\/\/ideas.simplygoldstar.com\/fr_fr\/guide-du-distributeur-pour-maximiser-lexperience-du-salon-professionnel\/ctco_tradeshow\/\" data-orig-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?fit=1800%2C1800&amp;ssl=1\" data-orig-size=\"1800,1800\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"CTCO_Tradeshow\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?fit=1024%2C1024&amp;ssl=1\" data-id=\"9807\" src=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=1024%2C1024&#038;ssl=1\" alt=\"\" class=\"wp-image-9807\" srcset=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=770%2C770&amp;ssl=1 770w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=1536%2C1536&amp;ssl=1 1536w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=12%2C12&amp;ssl=1 12w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=1200%2C1200&amp;ssl=1 1200w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=800%2C800&amp;ssl=1 800w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=600%2C600&amp;ssl=1 600w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=293%2C293&amp;ssl=1 293w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=390%2C390&amp;ssl=1 390w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=585%2C585&amp;ssl=1 585w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=900%2C900&amp;ssl=1 900w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?resize=1400%2C1400&amp;ssl=1 1400w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/CTCO_Tradeshow.jpg?w=1800&amp;ssl=1 1800w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">1. \u00c9laborez un plan strat\u00e9gique&nbsp;&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Consid\u00e9rez votre strat\u00e9gie comme une boussole qui vous guidera dans le vaste paysage des salons professionnels. D\u00e9finissez des objectifs, tels que l&#8217;\u00e9largissement de votre gamme de produits ou la cr\u00e9ation de nouveaux partenariats, et n&#8217;oubliez pas qu&#8217;il s&#8217;agit d&#8217;un \u00e9v\u00e9nement de grande envergure, alors ne vous sentez pas submerg\u00e9. Donnez la priorit\u00e9 \u00e0 vos meilleurs fournisseurs et absorbez progressivement les autres afin d&#8217;am\u00e9liorer votre productivit\u00e9. Cette approche strat\u00e9gique garantit un plan bien pens\u00e9 pour naviguer dans le salon et s&#8217;impr\u00e9gner de l&#8217;inspiration.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Cr\u00e9ez des connexions significatives&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Le r\u00e9seautage est essentiel dans l&#8217;industrie des produits promotionnels, et les salons professionnels offrent une excellente occasion de se connecter avec des fournisseurs, des fabricants et des distributeurs. Assistez \u00e0 des \u00e9v\u00e9nements de r\u00e9seautage, participez \u00e0 des conversations et pr\u00e9sentez-vous avec confiance, en reconnaissant qu&#8217;il y a toujours plus \u00e0 d\u00e9couvrir dans l&#8217;univers promotionnel. Poser des questions est crucial, car les fournisseurs d\u00e9voilent souvent de nouveaux produits. Plongez-vous dans l&#8217;essence de chaque marque et cultivez des relations lors de ces interactions, car elles peuvent ouvrir des portes \u00e0 des opportunit\u00e9s excitantes, y compris la connexion avec votre gestionnaire de compte ou le contact privil\u00e9gi\u00e9 pour les futures questions ou commandes.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Plongez dans des sessions \u00e9ducatives&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les salons professionnels PSI, Merchandise World et CTCO offrent aux distributeurs des opportunit\u00e9s \u00e9ducatives sur mesure gr\u00e2ce \u00e0 des s\u00e9minaires gratuits et des ateliers abordant les d\u00e9fis sp\u00e9cifiques \u00e0 chaque r\u00f4le. Ces sessions vous tiennent inform\u00e9 des tendances actuelles et \u00e0 venir de l&#8217;industrie, des strat\u00e9gies marketing et des avanc\u00e9es technologiques, vous permettant de rester en avance dans un march\u00e9 concurrentiel. Au-del\u00e0 des connaissances, ces sessions offrent des opportunit\u00e9s de r\u00e9seautage pr\u00e9cieuses pour connecter avec des pairs de l&#8217;industrie.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Mettez l&#8217;accent sur la connaissance des produits&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Armez-vous de connaissances sur les produits en assistant \u00e0 des d\u00e9monstrations et en interagissant avec les exposants pour comprendre les points de vente uniques. Retrouvez-nous lors des prochains salons : Stand PSI n\u00b09C65, Stand Merchandise World n\u00b0E16, Stand CTCO n\u00b03H32. Explorez nos produits phares, notamment la collection Coastal Threads, une nouvelle gamme de sacs fabriqu\u00e9s avec du plastique recycl\u00e9 Repreve Our Ocean, et notre ligne de produits \u00e9largie Made Better, proposant de nouveaux articles soigneusement con\u00e7us avec du m\u00e9tal recycl\u00e9, du plastique, du coton, etc. Ne manquez pas nos cadeaux : <a href=\"https:\/\/www.simplygoldstar.com\/eu\/fr_eu\/product\/crosby-softy-monochrome-1\" target=\"_blank\" rel=\"noreferrer noopener\">le stylo MTH Crosby Monochrome<\/a>, le stylo AJC Islander Soft Glow Stylus et<a href=\"https:\/\/www.simplygoldstar.com\/eu\/fr_eu\/product\/stylo-reborn-en-aluminium-recycle\" target=\"_blank\" rel=\"noreferrer noopener\"> le stylo en aluminium recycl\u00e9 prim\u00e9 MTR Reborn<\/a>. En savoir plus sur ces produits vous permettra de mieux les pr\u00e9senter et de les vendre \u00e0 vos clients.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Restez inform\u00e9 sur les tendances&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Restez en avance dans l&#8217;industrie des produits promotionnels en partageant avec confiance votre expertise sur les tendances \u00e0 venir. Explorez les nouveaux produits et tendances en mati\u00e8re de design lors du salon pour maintenir votre offre fra\u00eeche et attrayante, vous positionnant en tant que pr\u00e9curseur de tendances de l&#8217;industrie. R\u00e9pondre \u00e0 la demande croissante d&#8217;articles promotionnels uniques et percutants garantira non seulement que vous r\u00e9pondez, mais que vous d\u00e9passez les attentes avec les produits les plus r\u00e9cents et les meilleurs.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. Participez aux r\u00e9unions avec les fournisseurs&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Am\u00e9liorez votre exp\u00e9rience au salon en ayant des interactions personnalis\u00e9es en organisant des r\u00e9unions en t\u00eate-\u00e0-t\u00eate ou des conversations informelles sur les stands des fournisseurs. Si vous n&#8217;avez pas de contact sp\u00e9cifique, ne vous inqui\u00e9tez pas &#8211; r\u00e9pondez \u00e0 l&#8217;un de leurs e-mails marketing avec votre question, et ils vous mettront en contact avec la meilleure personne pour en savoir plus sur notre marque et nos produits. Allez encore plus loin en planifiant des r\u00e9unions individuelles avec des fournisseurs cl\u00e9s pour approfondir votre compr\u00e9hension, discuter d&#8217;offres exclusives et n\u00e9gocier des conditions favorables. Cette approche proactive cr\u00e9e des connexions significatives qui ouvrent la voie \u00e0 des partenariats mutuellement b\u00e9n\u00e9fiques.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7. Post-Show Action Plan&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Apr\u00e8s la fin du salon, le vrai travail commence. \u00c9laborez un plan d&#8217;action apr\u00e8s le salon pour capitaliser sur les connexions et les connaissances acquises en envoyant des e-mails, en ajoutant des contacts sur LinkedIn et en restant actif sur Instagram. La promotion est ax\u00e9e sur le partenariat, il est donc crucial de construire des relations solides gr\u00e2ce \u00e0 une routine de suivi coh\u00e9rente avec les fournisseurs et les clients. Cultivez et d\u00e9veloppez les relations que vous \u00e9tablissez au salon, car elles constituent la base de futures collaborations et partenariats fructueux.&nbsp;<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" height=\"564\" width=\"1024\" decoding=\"async\" data-attachment-id=\"9299\" data-permalink=\"https:\/\/ideas.simplygoldstar.com\/fr_fr\/guide-du-distributeur-pour-maximiser-lexperience-du-salon-professionnel\/upcoming-tradeshows-goldstar-1\/\" data-orig-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?fit=1037%2C571&amp;ssl=1\" data-orig-size=\"1037,571\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Upcoming-Tradeshows-goldstar-1\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?fit=1024%2C564&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?resize=1024%2C564&#038;ssl=1\" data-lazy-src=\"https:\/\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1-1024x564.png\" alt=\"\" class=\"zeen-lazy-load-base zeen-lazy-load wp-image-9299\"\/><noscript><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"564\" data-attachment-id=\"9299\" data-permalink=\"https:\/\/ideas.simplygoldstar.com\/fr_fr\/guide-du-distributeur-pour-maximiser-lexperience-du-salon-professionnel\/upcoming-tradeshows-goldstar-1\/\" data-orig-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?fit=1037%2C571&amp;ssl=1\" data-orig-size=\"1037,571\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Upcoming-Tradeshows-goldstar-1\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?fit=1024%2C564&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?resize=1024%2C564&#038;ssl=1\" alt=\"\" class=\"wp-image-9299\" srcset=\"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?resize=1024%2C564&amp;ssl=1 1024w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?resize=300%2C165&amp;ssl=1 300w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?resize=770%2C424&amp;ssl=1 770w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?resize=293%2C161&amp;ssl=1 293w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?resize=390%2C215&amp;ssl=1 390w, https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2023\/12\/Upcoming-Tradeshows-goldstar-1.png?w=1037&amp;ssl=1 1037w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">En entrant dans les salons professionnels <strong>PSI 2024,<\/strong> <strong>Merchandise World et CTCO<\/strong>, reconnaissez votre r\u00f4le dans la cr\u00e9ation de l&#8217;avenir des produits promotionnels. Suivez ces conseils pour la croissance de votre entreprise. Notre \u00e9quipe vous soutiendra, en veillant \u00e0 ce que vous soyez pr\u00eat \u00e0 \u00eatre inspir\u00e9, \u00e0 \u00e9tablir des liens et \u00e0 d\u00e9bloquer des opportunit\u00e9s.&nbsp;<\/p>\n\n\n<p>\n\n\n\n<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n\n<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>The 2024 ASI and PPAI Trade Shows offer distributors more than an event; they&#8217;re a chance to immerse themselves in branding options&#8230;<\/p>","protected":false},"author":231044848,"featured_media":9427,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[1398],"tags":[1486,1484,1482,1410,1483,1481,1480,1422],"class_list":["post-9267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-bags","tag-business","tag-distributor","tag-drinkware","tag-networking","tag-tips","tag-tradeshow","tag-writing-instruments"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/01\/NA_Thumbnail_TradeShows2024.png?fit=1920%2C1280&ssl=1","jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pexIxF-2pt","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/posts\/9267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/users\/231044848"}],"replies":[{"embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/comments?post=9267"}],"version-history":[{"count":51,"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/posts\/9267\/revisions"}],"predecessor-version":[{"id":18782,"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/posts\/9267\/revisions\/18782"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/media\/9427"}],"wp:attachment":[{"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/media?parent=9267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/categories?post=9267"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/fr_fr\/wp-json\/wp\/v2\/tags?post=9267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}