{"id":14412,"date":"2024-12-01T18:12:29","date_gmt":"2024-12-02T02:12:29","guid":{"rendered":"https:\/\/ideas.simplygoldstar.com\/?p=14412"},"modified":"2024-12-05T09:33:32","modified_gmt":"2024-12-05T17:33:32","slug":"goldstar-welcomes-cathy-yonek-to-lead-digital-transformation","status":"publish","type":"post","link":"https:\/\/ideas.simplygoldstar.com\/en_gb\/goldstar-welcomes-cathy-yonek-to-lead-digital-transformation\/","title":{"rendered":"Goldstar\u00ae Welcomes Cathy Yonek to Lead Digital Transformation\u00a0"},"content":{"rendered":"<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n\n<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">At Goldstar\u00ae, we\u2019re constantly seeking ways to innovate and improve the experience for our distributors and partners. That\u2019s why we\u2019re pleased to welcome Cathy Yonek as our new Global Director of Digital Experience. With over 20 years of expertise in the promotional products industry, including significant roles at ASI, Cathy brings expert-level knowledge and a passion for creating customer-focused solutions.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cathy\u2019s role is very important as we begin a digital transformation. Her mission is to modernise how we work with our partners, focusing on updating data-sharing processes, reducing repetitive tasks, and ensuring distributors can effortlessly access the resources they need to manage orders and grow their businesses.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The foundation of Cathy\u2019s efforts is leading a website refresh that will provide an efficient global platform designed to optimise product search and enhance the overall user experience. \u2018It\u2019s all about simplifying the sharing of information for our partners and moving Goldstar\u00ae into the next phase of digital sophistication,\u2019 Cathy explained.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Her expertise extends beyond digital innovation. Cathy is deeply passionate about sustainability, a core value at Goldstar\u00ae. She is committed to ensuring our solutions not only simplify processes but also reflect our shared dedication to environmentally responsible practices.&nbsp;<\/p>\n\n\n\n<p class=\"has-pale-pink-color has-text-color has-link-color wp-elements-3ee9cd003e0210a3c44495583d57976b wp-block-paragraph\">As Cathy shared,<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"> Joining Goldstar\u00ae is a fantastic opportunity. I\u2019m excited to contribute to a brand that prioritises simplicity, efficiency, and exceptional service.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"has-pale-pink-color has-text-color has-link-color wp-elements-adf4847bc7edcf0ea2743f2918078106 wp-block-paragraph\">Heather Smartt, Goldstar\u00ae\u2019s Global Head, expressed her confidence in Cathy\u2019s ability to drive positive change: <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Cathy\u2019s deep industry expertise and digital strategy insights make her the perfect addition to our team. Her efforts will play a huge role in enhancing our digital capabilities and continuing to deliver on our ongoing promise to keep the customer experience simple and help partners grow their business.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Cathy\u2019s arrival comes as Goldstar\u00ae prepares for an exciting rebranding, set to launch early next year. This rebrand signals a new chapter for Goldstar\u00ae and reflects our ongoing commitment to providing impactful solutions and improving the distributor experience across the board.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019re excited about what lies ahead and look forward to sharing updates as Cathy leads Goldstar\u00ae in elevating Simplicity\u00ae to new heights. Together, we\u2019re making it easier for our partners to succeed. Join us in welcoming Cathy to the team.&nbsp;<\/p>\n\n\n<p>\n\n\n\n<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n\n<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n\n<div class=\"wp-block-group article-lang open-article\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">","protected":false},"excerpt":{"rendered":"<p>At Goldstar\u00ae, we\u2019re constantly seeking ways to innovate and improve the experience for our distributors and partners. That\u2019s why we\u2019re thrilled to welcome Cathy Yonek as our new Global Director of Digital Experience. With over 20 years of expertise in the promotional products industry, including significant roles at ASI, Cathy brings expert level knowledge and a passion for creating customer-focused solutions.&nbsp; Cathy\u2019s role is very important as we begin a digital transformation. Her mission is to modernize how we work [&hellip;]<\/p>","protected":false},"author":231044850,"featured_media":14416,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1398],"tags":[],"class_list":["post-14412","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ideas.simplygoldstar.com\/wp-content\/uploads\/2024\/12\/24-887_Press-Release-Graphic-Cathy-Yonek__Thumbnail_EU_NA.jpg?fit=1000%2C668&ssl=1","jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pexIxF-3Ks","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/posts\/14412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/users\/231044850"}],"replies":[{"embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/comments?post=14412"}],"version-history":[{"count":11,"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/posts\/14412\/revisions"}],"predecessor-version":[{"id":14441,"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/posts\/14412\/revisions\/14441"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/media\/14416"}],"wp:attachment":[{"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/media?parent=14412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/categories?post=14412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ideas.simplygoldstar.com\/en_gb\/wp-json\/wp\/v2\/tags?post=14412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}